Medicaid and CHIP Communication Resources

Communications Resources

Texas Medicaid providers, managed care organizations and vendors should follow the HHS Brand Guide to help provide consistent messaging with clear writing for the Texas Medicaid audience.

Texas Medicaid Provider Marketing Guidelines

Texas Medicaid provider marketing guidelines give Medicaid providers guidance on what is allowed and what is prohibited when they are marketing their services.

Providers are encouraged to read the Texas Provider Marketing Guidelines (PDF) before marketing their services.

To submit provider marketing material, complete Form 6004: Texas Provider Marketing (PDF).

Ordering Community Outreach Materials

If you or your organization works with families who don't have health insurance for their children, help us share information about CHIP and Children's Medicaid. You can order printed copies of community outreach materials at no cost.

Logos

The following logos are for use by health plans, community and faith-based organizations, and other contractors involved in promoting CHIP and Children's Medicaid. All materials using these logos should be submitted to HHS for approval before use. Email a PDF or other electronic file to HHS Communications. Note: "MCOs" must follow their current contractual obligations regarding material submissions in the Uniform Manage Care Manual, Chapter 4.6 MCO Materials Submission Process.

The logos displayed below also are available in a vertical format. In addition, you can request the following logo lockups with multiple programs in either a horizontal or vertical format by emailing HHS Communications:

  • HHS, CHIP and STAR
  • HHS, CHIP, STAR and STAR Kids
  • HHS, CHIP, STAR, STAR Kids and STAR+PLUS
  • HHS, CHIP, STAR, STAR Kids and STAR+PLUS MMP
  • HHS, CHIP, STAR and STAR+PLUS
  • HHS, STAR and STAR Kids
  • HHS, STAR and STAR+PLUS
  • HHS, STAR Kids and STAR+PLUS MMP
  • HHS, STAR Kids, Texas STAR and CHIP

HHS and CHIP Logos

English PNGEnglish JPG
HHS & CHIP B&W English PNGHHS & CHIP B&W English JPG
HHS & CHIP Color English PNGHHS & CHIP Color English JPG
HHS & CHIP White English PNGHHS & CHIP White English JPG

HHS and CHIP Children's Medicaid Logos

English PNGSpanish PNGEnglish JPGSpanish JPG
HHS & CHIP Children's Medicaid B&W English PNGHHS & CHIP Children's Medicaid B&W Spanish PNGHHS & CHIP Children's Medicaid B&W English JPGHHS & CHIP Children's Medicaid B&W Spanish JPG
HHS & CHIP Children's Medicaid Color English PNGHHS & CHIP Children's Medicaid Color Spanish PNGHHS & CHIP Children's Medicaid Color English JPGHHS & CHIP Children's Medicaid Color Spanish JPG
HHS & CHIP Children's Medicaid White English PNGHHS & CHIP Children's Medicaid White Spanish PNGHHS & CHIP Children's Medicaid White English JPGHHS & CHIP Children's Medicaid White Spanish JPG

HHS and Texas Medicare-Medicaid Logos

English PNGSpanish PNGEnglish JPGSpanish JPG
HHS & Texas Medicare-Medicaid B&W English PNGHHS & Texas Medicare-Medicaid B&W Spanish PNGHHS & Texas Medicare-Medicaid B&W English JPGHHS & Texas Medicare-Medicaid B&W Spanish JPG
HHS & Texas Medicare-Medicaid Color English PNGHHS & Texas Medicare-Medicaid Color Spanish PNGHHS & Texas Medicare-Medicaid Color English JPGHHS & Texas Medicare-Medicaid Color Spanish JPG
HHS & Texas Medicare-Medicaid White English PNGHHS & Texas Medicare-Medicaid White Spanish PNGHHS & Texas Medicare-Medicaid White English JPGHHS & Texas Medicare-Medicaid White Spanish JPG

HHS and STAR Logos

English PNGSpanish PNGEnglish JPGSpanish JPG
HHS & STAR B&W English PNGHHS & STAR B&W Spanish PNGHHS & STAR B&W English JPGHHS & STAR B&W Spanish JPG
HHS & STAR Color English PNGHHS & STAR Color Spanish PNGHHS & STAR Color English JPGHHS & STAR Color Spanish JPG
HHS & STAR White English PNGHHS & STAR White Spanish PNGHHS & STAR White English JPGHHS & STAR White Spanish JPG

HHS and STAR Kids Logos

English PNGSpanish PNGEnglish JPGSpanish JPG
HHS & STAR Kids B&W English PNGHHS & STAR Kids B&W Spanish PNGHHS & STAR Kids B&W English JPGHHS & STAR Kids B&W Spanish JPG
HHS & STAR Kids Color English PNGHHS & STAR Kids Color Spanish PNGHHS & STAR Kids Color English JPGHHS & STAR Kids Color Spanish JPG
HHS & STAR Kids White English PNGHHS & STAR Kids White Spanish PNGHHS & STAR Kids White English JPGHHS & STAR Kids White Spanish JPG

HHS and STAR+PLUS Logos

English PNGSpanish PNGEnglish JPGSpanish JPG
HHS & STAR+PLUS B&W English PNGHHS & STAR+PLUS B&W Spanish PNGHHS & STAR+PLUS B&W English JPGHHS & STAR+PLUS B&W Spanish JPG
HHS & STAR+PLUS Color English PNGHHS & STAR+PLUS Color Spanish PNGHHS & STAR+PLUS Color English JPGHHS & STAR+PLUS Color Spanish JPG
HHS & STAR+PLUS White English PNGHHS & STAR+PLUS White Spanish PNGHHS & STAR+PLUS White English JPGHHS & STAR+PLUS White Spanish JPG

HHS and STAR+PLUS MMP Logos

English PNGSpanish PNGEnglish JPGSpanish JPG
HHS & STAR+PLUS MMP B&W English PNGHHS & STAR+PLUS MMP B&W Spanish PNGHHS & STAR+PLUS MMP B&W English JPGHHS & STAR+PLUS MMP B&W Spanish JPG
HHS & STAR+PLUS MMP Color English PNGHHS & STAR+PLUS MMP Color Spanish PNGHHS & STAR+PLUS MMP Color English JPGHHS & STAR+PLUS MMP Color Spanish JPG
HHS & STAR+PLUS MMP White English PNGHHS & STAR+PLUS MMP White Spanish PNGHHS & STAR+PLUS MMP White English JPGHHS & STAR+PLUS MMP White Spanish JPG

HHS and Texas System of Care Logos

English PNGEnglish JPG
HHS & Texas System of Care B&W English PNGHHS & Texas System of Care B&W English JPG
HHS & Texas System of Care Color English PNGHHS & Texas System of Care Color English JPG
HHS & Texas System of Care White English PNGHHS & Texas System of Care White English JPG