Texas Medicaid and CHIP Communications Resources

Communications Resources

Texas health and human services agencies retired the HHS Consumer Information Tool Kit on Feb. 1, 2019. Texas Medicaid providers, managed care organizations and vendors should follow the HHS Brand Guide to help provide consistent messaging with clear writing for the Texas Medicaid audience.

Texas Medicaid Provider Marketing Guidelines

Texas Medicaid provider marketing guidelines give Medicaid providers guidance about what is allowed and what is prohibited when they are marketing their services.

Providers are encouraged to read the Texas Provider Marketing Guidelines (PDF) before marketing their services.

To submit provider marketing material, complete Form 6004: Texas Provider Marketing (PDF).

Ordering Community Outreach Materials

If you or your organization works with families who don't have health insurance for their children, help us share information about CHIP/Children's Medicaid. You can order printed copies of CHIP/Children's Medicaid outreach materials to share with families in your community. There is no charge for materials or shipping.

Logos

The following logos are for use by health plans, community and faith-based organizations, and other contractors involved in promoting CHIP and Children's Medicaid. All materials using these logos should be submitted to HHS for approval before use. Email a PDF or other electronic file to HHSC Communications. Note: "MCOs" must follow their current contractual obligations regarding material submissions in the Uniform Manage Care Manual, Chapter 4.6 MCO Materials Submission Process.

The logos displayed below also are available in a vertical format. In addition, you can request the following logo lockups with multiple programs in either a horizontal or vertical format by emailing HHSC Communications:

  • HHS, CHIP and STAR
  • HHS, CHIP, STAR and STAR Kids
  • HHS, CHIP, STAR, STAR Kids and STAR+PLUS
  • HHS, CHIP, STAR, STAR Kids and STAR+PLUS MMP
  • HHS, CHIP, STAR and STAR+PLUS
  • HHS, STAR and STAR Kids
  • HHS, STAR and STAR+PLUS
  • HHS, STAR Kids and STAR+PLUS MMP
  • HHS, STAR Kids, Texas STAR and CHIP

HHS and CHIP Logos

English PNG English JPG
HHS & CHIP B&W English PNG HHS & CHIP B&W English JPG
HHS & CHIP Color English PNG HHS & CHIP Color English JPG
HHS & CHIP White English PNG HHS & CHIP White English JPG

HHS and CHIP Children's Medicaid Logos

English PNG Spanish PNG English JPG Spanish JPG
HHS & CHIP Children's Medicaid B&W English PNG HHS & CHIP Children's Medicaid B&W Spanish PNG HHS & CHIP Children's Medicaid B&W English JPG HHS & CHIP Children's Medicaid B&W Spanish JPG
HHS & CHIP Children's Medicaid Color English PNG HHS & CHIP Children's Medicaid Color Spanish PNG HHS & CHIP Children's Medicaid Color English JPG HHS & CHIP Children's Medicaid Color Spanish JPG
HHS & CHIP Children's Medicaid White English PNG HHS & CHIP Children's Medicaid White Spanish PNG HHS & CHIP Children's Medicaid White English JPG HHS & CHIP Children's Medicaid White Spanish JPG

HHS and Texas Medicare-Medicaid Logos

English PNG Spanish PNG English JPG Spanish JPG
HHS & Texas Medicare-Medicaid B&W English PNG HHS & Texas Medicare-Medicaid B&W Spanish PNG HHS & Texas Medicare-Medicaid B&W English JPG HHS & Texas Medicare-Medicaid B&W Spanish JPG
HHS & Texas Medicare-Medicaid Color English PNG HHS & Texas Medicare-Medicaid Color Spanish PNG HHS & Texas Medicare-Medicaid Color English JPG HHS & Texas Medicare-Medicaid Color Spanish JPG
HHS & Texas Medicare-Medicaid White English PNG HHS & Texas Medicare-Medicaid White Spanish PNG HHS & Texas Medicare-Medicaid White English JPG HHS & Texas Medicare-Medicaid White Spanish JPG

HHS and STAR Logos

English PNG Spanish PNG English JPG Spanish JPG
HHS & STAR B&W English PNG HHS & STAR B&W Spanish PNG HHS & STAR B&W English JPG HHS & STAR B&W Spanish JPG
HHS & STAR Color English PNG HHS & STAR Color Spanish PNG HHS & STAR Color English JPG HHS & STAR Color Spanish JPG
HHS & STAR White English PNG HHS & STAR White Spanish PNG HHS & STAR White English JPG HHS & STAR White Spanish JPG

HHS and STAR Kids Logos

English PNG Spanish PNG English JPG Spanish JPG
HHS & STAR Kids B&W English PNG HHS & STAR Kids B&W Spanish PNG HHS & STAR Kids B&W English JPG HHS & STAR Kids B&W Spanish JPG
HHS & STAR Kids Color English PNG HHS & STAR Kids Color Spanish PNG HHS & STAR Kids Color English JPG HHS & STAR Kids Color Spanish JPG
HHS & STAR Kids White English PNG HHS & STAR Kids White Spanish PNG HHS & STAR Kids White English JPG HHS & STAR Kids White Spanish JPG

HHS and STAR+PLUS Logos

English PNG Spanish PNG English JPG Spanish JPG
HHS & STAR+PLUS B&W English PNG HHS & STAR+PLUS B&W Spanish PNG HHS & STAR+PLUS B&W English JPG HHS & STAR+PLUS B&W Spanish JPG
HHS & STAR+PLUS Color English PNG HHS & STAR+PLUS Color Spanish PNG HHS & STAR+PLUS Color English JPG HHS & STAR+PLUS Color Spanish JPG
HHS & STAR+PLUS White English PNG HHS & STAR+PLUS White Spanish PNG HHS & STAR+PLUS White English JPG HHS & STAR+PLUS White Spanish JPG

HHS and STAR+PLUS MMP Logos

English PNG Spanish PNG English JPG Spanish JPG
HHS & STAR+PLUS MMP B&W English PNG HHS & STAR+PLUS MMP B&W Spanish PNG HHS & STAR+PLUS MMP B&W English JPG HHS & STAR+PLUS MMP B&W Spanish JPG
HHS & STAR+PLUS MMP Color English PNG HHS & STAR+PLUS MMP Color Spanish PNG HHS & STAR+PLUS MMP Color English JPG HHS & STAR+PLUS MMP Color Spanish JPG
HHS & STAR+PLUS MMP White English PNG HHS & STAR+PLUS MMP White Spanish PNG HHS & STAR+PLUS MMP White English JPG HHS & STAR+PLUS MMP White Spanish JPG

HHS and Texas System of Care Logos

English PNG English JPG
HHS & Texas System of Care B&W English PNG HHS & Texas System of Care B&W English JPG
HHS & Texas System of Care Color English PNG HHS & Texas System of Care Color English JPG
HHS & Texas System of Care White English PNG HHS & Texas System of Care White English JPG