Texas Medicaid providers, managed care organizations and vendors should follow the HHS Brand Guide to help provide consistent messaging with clear writing for the Texas Medicaid audience.
Texas Medicaid Provider Marketing Guidelines
Texas Medicaid provider marketing guidelines give Medicaid providers guidance on what is allowed and what is prohibited when they are marketing their services.
Providers are encouraged to read the Texas Provider Marketing Guidelines (PDF) before marketing their services.
To submit provider marketing material, complete Form 6004: Texas Provider Marketing (PDF).
Ordering Community Outreach Materials
If you or your organization works with families who don't have health insurance for their children, help us share information about CHIP and Children's Medicaid. You can order printed copies of community outreach materials at no cost.
The following logos are for use by health plans, community and faith-based organizations, and other contractors involved in promoting CHIP and Children's Medicaid. All materials using these logos should be submitted to HHS for approval before use. Email a PDF or other electronic file to HHS Communications. Note: "MCOs" must follow their current contractual obligations regarding material submissions in the Uniform Manage Care Manual, Chapter 4.6 MCO Materials Submission Process.
The logos displayed below also are available in a vertical format. In addition, you can request the following logo lockups with multiple programs in either a horizontal or vertical format by emailing HHS Communications:
- HHS, CHIP and STAR
- HHS, CHIP, STAR and STAR Kids
- HHS, CHIP, STAR, STAR Kids and STAR+PLUS
- HHS, CHIP, STAR, STAR Kids and STAR+PLUS MMP
- HHS, CHIP, STAR and STAR+PLUS
- HHS, STAR and STAR Kids
- HHS, STAR and STAR+PLUS
- HHS, STAR Kids and STAR+PLUS MMP
- HHS, STAR Kids, Texas STAR and CHIP
HHS and CHIP Logos
|English PNG||English JPG|
|HHS & CHIP B&W English PNG||HHS & CHIP B&W English JPG|
|HHS & CHIP Color English PNG||HHS & CHIP Color English JPG|
|HHS & CHIP White English PNG||HHS & CHIP White English JPG|