Medicaid and CHIP Communication Resources | Texas Health and Human Services

Communications Resources

Texas Medicaid providers, managed care organizations and vendors should follow the HHS Brand Guide to help provide consistent messaging with clear writing for the Texas Medicaid audience.

Texas Medicaid Provider Marketing Guidelines

Texas Medicaid provider marketing guidelines give Medicaid providers guidance on what is allowed and what is prohibited when they are marketing their services.

Providers are encouraged to read the Texas Provider Marketing Guidelines (PDF) before marketing their services.

To submit provider marketing material, complete Form 6004: Texas Provider Marketing (PDF).

Ordering Community Outreach Materials

If you or your organization works with families who don't have health insurance for their children, help us share information about CHIP and Children's Medicaid. You can order printed copies of community outreach materials at no cost.

Logos

The following logos are for use by health plans, community and faith-based organizations, and other contractors involved in promoting CHIP and Children's Medicaid. All materials using these logos should be submitted to HHS for approval before use. Email a PDF or other electronic file to HHS Communications. Note: "MCOs" must follow their current contractual obligations regarding material submissions in the Uniform Manage Care Manual, Chapter 4.6 MCO Materials Submission Process.

The logos displayed below also are available in a vertical format. In addition, you can request the following logo lockups with multiple programs in either a horizontal or vertical format by emailing HHS Communications:

HHS, CHIP and STAR
HHS, CHIP, STAR and STAR Kids
HHS, CHIP, STAR, STAR Kids and STAR+PLUS
HHS, CHIP, STAR, STAR Kids and STAR+PLUS MMP
HHS, CHIP, STAR and STAR+PLUS
HHS, STAR and STAR Kids
HHS, STAR and STAR+PLUS
HHS, STAR Kids and STAR+PLUS MMP
HHS, STAR Kids, Texas STAR and CHIP

HHS and CHIP Logos

English PNG	English JPG
HHS & CHIP B&W English PNG	HHS & CHIP B&W English JPG
HHS & CHIP Color English PNG	HHS & CHIP Color English JPG
HHS & CHIP White English PNG	HHS & CHIP White English JPG

HHS and CHIP Children's Medicaid Logos

English PNG	Spanish PNG	English JPG	Spanish JPG
HHS & CHIP Children's Medicaid B&W English PNG	HHS & CHIP Children's Medicaid B&W Spanish PNG	HHS & CHIP Children's Medicaid B&W English JPG	HHS & CHIP Children's Medicaid B&W Spanish JPG
HHS & CHIP Children's Medicaid Color English PNG	HHS & CHIP Children's Medicaid Color Spanish PNG	HHS & CHIP Children's Medicaid Color English JPG	HHS & CHIP Children's Medicaid Color Spanish JPG
HHS & CHIP Children's Medicaid White English PNG	HHS & CHIP Children's Medicaid White Spanish PNG	HHS & CHIP Children's Medicaid White English JPG	HHS & CHIP Children's Medicaid White Spanish JPG

HHS and Texas Medicare-Medicaid Logos

English PNG	Spanish PNG	English JPG	Spanish JPG
HHS & Texas Medicare-Medicaid B&W English PNG	HHS & Texas Medicare-Medicaid B&W Spanish PNG	HHS & Texas Medicare-Medicaid B&W English JPG	HHS & Texas Medicare-Medicaid B&W Spanish JPG
HHS & Texas Medicare-Medicaid Color English PNG	HHS & Texas Medicare-Medicaid Color Spanish PNG	HHS & Texas Medicare-Medicaid Color English JPG	HHS & Texas Medicare-Medicaid Color Spanish JPG
HHS & Texas Medicare-Medicaid White English PNG	HHS & Texas Medicare-Medicaid White Spanish PNG	HHS & Texas Medicare-Medicaid White English JPG	HHS & Texas Medicare-Medicaid White Spanish JPG

HHS and STAR Logos

English PNG	Spanish PNG	English JPG	Spanish JPG
HHS & STAR B&W English PNG	HHS & STAR B&W Spanish PNG	HHS & STAR B&W English JPG	HHS & STAR B&W Spanish JPG
HHS & STAR Color English PNG	HHS & STAR Color Spanish PNG	HHS & STAR Color English JPG	HHS & STAR Color Spanish JPG
HHS & STAR White English PNG	HHS & STAR White Spanish PNG	HHS & STAR White English JPG	HHS & STAR White Spanish JPG

HHS and STAR Kids Logos

English PNG	Spanish PNG	English JPG	Spanish JPG
HHS & STAR Kids B&W English PNG	HHS & STAR Kids B&W Spanish PNG	HHS & STAR Kids B&W English JPG	HHS & STAR Kids B&W Spanish JPG
HHS & STAR Kids Color English PNG	HHS & STAR Kids Color Spanish PNG	HHS & STAR Kids Color English JPG	HHS & STAR Kids Color Spanish JPG
HHS & STAR Kids White English PNG	HHS & STAR Kids White Spanish PNG	HHS & STAR Kids White English JPG	HHS & STAR Kids White Spanish JPG

HHS and STAR+PLUS Logos

English PNG	Spanish PNG	English JPG	Spanish JPG
HHS & STAR+PLUS B&W English PNG	HHS & STAR+PLUS B&W Spanish PNG	HHS & STAR+PLUS B&W English JPG	HHS & STAR+PLUS B&W Spanish JPG
HHS & STAR+PLUS Color English PNG	HHS & STAR+PLUS Color Spanish PNG	HHS & STAR+PLUS Color English JPG	HHS & STAR+PLUS Color Spanish JPG
HHS & STAR+PLUS White English PNG	HHS & STAR+PLUS White Spanish PNG	HHS & STAR+PLUS White English JPG	HHS & STAR+PLUS White Spanish JPG

HHS and STAR+PLUS MMP Logos

English PNG	Spanish PNG	English JPG	Spanish JPG
HHS & STAR+PLUS MMP B&W English PNG	HHS & STAR+PLUS MMP B&W Spanish PNG	HHS & STAR+PLUS MMP B&W English JPG	HHS & STAR+PLUS MMP B&W Spanish JPG
HHS & STAR+PLUS MMP Color English PNG	HHS & STAR+PLUS MMP Color Spanish PNG	HHS & STAR+PLUS MMP Color English JPG	HHS & STAR+PLUS MMP Color Spanish JPG
HHS & STAR+PLUS MMP White English PNG	HHS & STAR+PLUS MMP White Spanish PNG	HHS & STAR+PLUS MMP White English JPG	HHS & STAR+PLUS MMP White Spanish JPG

HHS and Texas System of Care Logos

English PNG	English JPG
HHS & Texas System of Care B&W English PNG	HHS & Texas System of Care B&W English JPG
HHS & Texas System of Care Color English PNG	HHS & Texas System of Care Color English JPG
HHS & Texas System of Care White English PNG	HHS & Texas System of Care White English JPG